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What We Do

Crisis Communications, Community Engagement, & Strategic Communications Planning

COUNTERPOINT Communications is a full-service public relations firm, specializing in crisis communications, community engagement, relationship-building and all aspects of strategic communications planning.

Crisis Communications

  • media
  • front-line strategies
  • social media
  • environmental
  • reputation

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Strategic Planning

  • all aspects of public relations programming

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Public Outreach

  • neighbourhoods
  • stakeholders
  • special interest constituencies

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Relationship-Building

  • communities
  • governments
  • public
  • media
  • First Nations
  • stakeholder groups
  • special interests
  • geographic

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Dealing with Traditional & Social Media

  • use the impactful aspects of social media
  • build contacts with key journalist and influencers
  • defuse social media-generated crises
  • build the communications skills for live media

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Messaging & Story Development

  • defining key interests
  • framing effectively
  • presenting
  • graphic support

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Government Relations

  • political / bureaucratic
  • municipal
  • regional
  • provincial
  • First Nations

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Media Relations

  • relationship-building and ongoing liaison with mainstream media and new media

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Issues Management

  • urban development
  • First Nations
  • environmental
  • social
  • economic

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Communications Skills Training

  • media / social media skills
  • personal presentation
  • team-building

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